Drive higher response and increase participation
Whether your goal is to drive membership, increase donations, foster advocacy, raise awareness or improve volunteer participation, Convio Email Marketing gives you the email capabilities you need to reach new and existing constituents, and motivate them to respond and participate at higher rates.
Features include automated workflow for cross-collaboration, optimized email delivery with spam testing, the ability to increase response rates and refine messaging with A/B (split list) testing, and campaign-based email configuration.
Quickly create and send personalized, interactive email communications to your constituents or configure multiple emails and audiences in a single campaign. All responses are tracked within the context of the campaign, versus having to track results for individual emails. Your organization can also develop branded email templates that include surveys, links and dynamic content which can be personalized based on constituent profiles.
Easily grow your house file by encouraging constituents to reach out to friends and family with convenient built-in features such as "Tell-a-Friend" links which allow a constituent to forward and personalize your message, and online greeting cards or eCards, which can be made available from your site.
Convio Email Marketing includes Constituent360™, the online database included with any Convio software solution, which houses all of the information from your online interactions with constituents. This allows you to integrate the constituent information you gather online with constituent interaction history for in-depth analysis of your constituents. You can analyze email marketing campaign results and tailor your email newsletters and other online communications to constituent preferences.
You can find more on-demand Webinars, best practices guides, and in-depth case studies on Email Marketing in our Resources section.